The TIA-organised show returns to the Javits from February 17-20.
Registration is officially open for the 115th North American International Toy Fair, taking place Saturday, February 17 to Tuesday, February 20, at the Jacob K. Javits Convention Center in New York City.
More than 30,000 ‘play professionals’ are expected to attend the show, including more than 10,000 buyers, according to Marian Bossard, evp of organiser The Toy Association.
She said: “With 443,000 square feet of confirmed exhibit space, Toy Fair 2018 is on track to surpass [2017’s] record-breaking show.”
Around 1,000 exhibitors from 30 countries will showcase a raft of new toys – from dolls and plush through to STREAM and tech toys.
As well as the activity on the show floor, a series of Toy Fair Knowledge Network seminars covering key topics will take place, while the Toy of the Year Awards gala will be held on Friday, February 16 at New York City’s Ziegfeld Theatre the evening before the show opens.