Start Licensing’s Ian Downes looks at licensed retail activity outside of bricks and mortar.
Greenlight’s Sonia Bouadma on how they can boost brands consumer affection.
Rebellion’s Damian Treece on why comic book creations are big business.
Start Licensing’s Ian Downes finds famous characters really are part of pop culture.
Carte Blanche’s Danielle Oprey on the success of the nursery and preschool brand.
Start Licensing’s Ian Downes finds some licensing gems in Time Out Magazine.
Start Licensing’s Ian Downes is impressed by HMV’s growth in the licensing space.
Corinna Booth from BTI Studios reports back from this month’s Sheffield event.
Greenlight’s Tim Waine on how icons can still breathe life into brand campaigns.