Tour is part of toy company’s #BuildToGive campaign which includes host of events.
LEGO has kicked off a shopping centre tour as part of its new #BuildToGive campaign.
The initiative began at the weekend (November 18) at Centre: MK in Milton Keynes, with a further two shopping centre tours planned for Glasgow and Hull, reports Campaign.
Various other #BuildToGive events will be taking place at LEGO stores at key locations including Westfield (White City and Stratford), Bluewater, the Arndale Shopping Centre and Intu Watford.
Families will be invited to build their own LEGO Christmas tree decoration, which will then be displayed on a Christmas tree. Special ‘Santa’s helpers’ will be on hand to help with the decorations, while professional builder Duncan Titmarsh will also be present on some of the dates.
LEGO is working with children’s charity Fairy Bricks on the initiative.
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