Sambro’s licensing director reveals what he’s most looking forward to in licensing this year.
It’s mid-February, and the licensing industry has already collectively visited Hong Kong, London, Nuremberg, Birmingham and New York for the first run of industry trade shows in 2018.
But what else will the upcoming months hold?
We asked some industry faces to share their highlights for 2018, on both a professional and personal level – from new movie launches and tackling fresh business sectors, to cycling and running challenges and even taking up golf.
Today: Nikki Samuels, licensing director, Sambro
“2018 professional highlights include new Nickelodeon SLIME toy range global multi-territory deal; Sesame plush toy range; JoJo Siwa range of bows, bags, slippers, stationery and styling head; Hatchimals plush, stationery and bags; huge cross category range of Disney and Marvel stationery, novelties and bags; PJ Masks stationery range; Crayola back to school ranges; pan-European Jurassic World 2 novelty toy range; plus the opening of Sambro Germany and Sambro Italy.
Personally, trying to beat previous years fundraising for children’s hospitals and charities; cycling across Italy for charity; and The Light Fund cycling trip from Bristol to Dublin.
Also, trying to do lots with my two boys – Harry, 15 and Jack, 12 – before it’s not cool to be with their dad anymore!”
This feature originally appeared in the spring 2018 edition of Licensing Source Book. Click here to read the full publication.
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