This ad will be closed automatically in X seconds.

Specsavers eyes up new JCB partnership

Company launches new range of JCB prescription safety eyewear.

Specsavers has teamed up with JCB to launch a new safety eyewear range.

A total of 20 JCB frames will be available, offering a variety of options, from diverse designs and styles, to greater colour combinations, and different frame sizes, in men’s, women’s and unisex designs.

The frames are available in metal and polycarbonate, with a wide choice of lens materials, depending on the requirements of the specific work activity, and so are suitable for a large range of industrial settings.

Each lens has undergone a variety of safety tests and the frames all have side shields, which include the JCB brand.

Jim Lythgow, director of strategic alliances at Specsavers Corporate Eyecare, said: ‘We have subjected more than 440 pairs of prescription safety glasses to extremely rigorous tests. As you would expect from Specsavers and JCB – these glasses are tough.

“We are also really pleased with the aesthetics of the range. Our research has always shown that style and comfort are really important in safety eyewear. The new JCB range offers a great choice of colours and designs, from chunky, wraparound-style glasses, to more sleek and minimalist options, in everything from the distinctive black and yellow of JCB, to metallic blue and satin silver.

“Larger frames and comfort temple tips ensure everyone will find a solution that is comfortable and fit for purpose.”

Paul Tudor, senior licensing manager at JCB, added: ‘We are very excited about this new partnership. Health, safety and wellbeing has always been a vital part of the JCB philosophy.

“This extensive range of fashionable, high-quality, tough prescription safety eyewear is a perfect fit with our brand values. Specsavers is the perfect partner, like JCB, it is market leading, family owned and globally recognised.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
LAfashion500x500
 
The new collection has been produced in partnership with Laura Ashley and Next and was facilitated by IMG, which acts as its licensing representative for fashion in the UK, Europe, Australia, New Zealand and Asia....
NGcoin500x500
 
Designed by Edwina Ellis - designer, engraver and printmaker for The Royal Mint - the coin portrays the iconic National Gallery building in Trafalgar Square, London....
LaverCup500x500
 
Under the multi-year deal, Fanatics will make available a new range of dedicated merchandise for the tennis tournament for fans across the globe....
RubiesYoungJedi500x500
 
"With this epic series, we are anticipating a brand-new wave of new Star Wars fans."...
Bangoberry500x500
 
The new unisex animal-based property has a collection of 90 skus across gifting and back to school ranges....
CallyBeatonB&LLAs500x500
 
Media entrepreneur, podcaster, writer and performer, Cally Beaton has been confirmed as host of the Brand & Lifestyle Licensing Awards 2024....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.