This ad will be closed automatically in X seconds.

Vault by Vans dives in with SpongeBob SquarePants

Nickelodeon icon reimagined on elevated Vans footwear and apparel.

Nickelodeon character SpongeBob SquarePants is to appear on a collection of footwear, apparel and skate decks from premium label, Vault by Vans.

For SpongeBob SquarePants’ Vault by Vans debut, the limited edition partnership introduces six footwear styles on Vans classic silhouettes – the Sk8-Hi, Authentic and Slip-On, available in both adult, youth and toddler sizing.

Each style showcases under the sea scenes including original illustrations of SpongeBob SquarePants, his best friend Patrick, and the squashed antagonist Plankton, on Vans signature rubber waffle outsoles.

In addition, Vault by Vans will also launch apparel including a Vans x SpongeBob track pant, featuring a bold checkerboard pattern with graphic detailing.

There will also be two classic short-sleeve tees and a long-sleeved tee featuring an array of designs.

Completing the collection will be a limited run of three skate decks, highlighting corresponding prints and patterns from the overall design theme.

“SpongeBob SquarePants is loved by trend-setters around the world, but this limited-edition collaboration elevates his style even further, offering something new and unique for his audience” said Jose Castro, svp of Nickelodeon soft lines licensing and global fashion collaborations.

“Vault by Vans has combined our iconic SpongeBob characters with its cutting edge skater style and we think fans of all ages are going to love the result.”

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

Lifestyle brand for all ages is eyeing even more partnerships going forward....
On board as licensing agent for new property from The Illuminated Film Company....
UK games publisher Curve Digital secures deal to develop console game....
Revolting Rhymes, Hey Duggee, The Amazing World of Gumball among winners....
Classic franchise moves into sports lifestyle footwear with new tie-up....
IMG brokers deal for first range of brand-themed chocolate....
Get the latest news sent to your inbox
Subscribe to our daily newsletter