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Why we’re backing the B&LLAs: TLP

Company is sponsor of Best Licensed Brand Food & Beverage Product or Range.

TLP (Those Licensing People) is the latest sponsor of the Brand & Lifestyle Licensing Awards to outline why it was so keen to become involved with the new event.

The company is sponsoring the Best Licensed Brand Food & Beverage Product or Range.

Russell Dever, md of TLP, told The Source that brand management is now a “vital” function of the company’s commercial offer.

“Those Licensing People are thrilled to sponsor this major inaugural event in the licensing calendar,” commented Russell.

“Within an increasingly fragmenting market, recognition for hero brands which by extension support and strengthen the retail offer is increasingly important.

“Brand management is now a vital function of the TLP commercial offer, which is why we are delighted to get behind these awards.”

The Brand & Lifestyle Licensing Awards takes place at The Dorchester, Park Lane on Wednesday, April 20.

Other partners on board include Advanstar/Brand Licensing Europe (headline sponsor), LIMA, Emerald Exhibitions, Brands With Influence, Hallett Retail, Beanstalk, Start Licensing, CPLG, Discovery, Pringles, JCB Consumer Products, Kimm & Miller, Golden Goose, TLC, IFL Science, Happy Jackson, Octane5, Autumn Fair and Perfetti van Melle.

For tickets for the Awards event at The Dorchester, contact Clare Davies on clare@createvents.co.uk or call 01183 340085.

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