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Aldi takes wraps off new Friends gifting line

Apparel and homeware inspired by hit brand arrives in retailer for the first time.

Aldi has unveiled a new Friends gifting range in time for Christmas – marking the first time the brand has featured in the retailer.

The new range – which has already garnered significant national press coverage – pays homage to the iconic 1990s series, which has undergone a surge in popularity in the consumer products space over the past 18 months.

The collection includes a ladies pyjama set, a double duvet set and matching cushions with three designs – each featuring classic quotes such as ‘They don’t know that we know they know we know’ – to choose from.

Aldi completes the range with a Friends drinks assortment including a Central Perk cappuccino mug, a Friends travel mug and a mug featuring Joey’s favourite one liner ‘How you doin’?’

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