This ad will be closed automatically in X seconds.

Amazon Prime Day sees 175m+ items sold worldwide

2019 event surpasses Black Friday and Cyber Monday combined globally.

Amazon’s 2019 Prime Day was once again the largest shopping event in the retailer’s history across the globe.

Over the two days of Prime Day (July 15-16), sales surpassed the previous Black Friday and Cyber Monday combined.

Prime members purchased more than 175 million items throughout the event.

In addition, Prime Day was also the biggest event ever for Amazon devices, when comparing two-day periods – top-selling deals worldwide were Echo Dot, Fire TV Stick with Alexa Voice Remote and Fire TV Stick 4K with Alexa Voice Remote.

“Every year, we look forward to offering Prime members great deals  across everything they need from homeware and fashion to the latest in tech and our own devices,” said Doug Gurr, UK country manager at Amazon. “This year we’re thrilled that members in the UK had access to more deals than ever before, helping make Prime Day 2019, the biggest global shopping event in Amazon history.”

In the UK, a record number of Prime members shopped during the 48 hours versus any other two-day period.

Deal categories most shopped for included wine, beauty, PC and home, with the Sony PlayStation Classic console among the bestselling deals.

In addition, Prime Day 2019 was another record breaking success for independent third party sellers, mostly small to medium-sized businesses.

Globally, these businesses far exceeded $2 billion in sales this Prime Day, making it the biggest Amazon shopping event ever for third-party sellers when  comparing two-day periods.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

Six young professionals make shortlist for 2019 accolade, to be presented at The Licensing Awards....
Beauty specialist launches collection of Star Wars-inspired sheet face masks....
Current childrenswear relationship with Debenhams will end in February 2020....
Fast growing company secures deal with NYC & Company....
Wallace & Gromit and Shaun the Sheep join company's Potty Feet family....
Brand collaboration at RHS gardens and flower shows attracting big crowds....
Get the latest news sent to your inbox
Subscribe to our daily newsletter