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Asda looks to spring with new licensed additions

George reveals new apparel featuring Shimmer & Shine, Minnie, Belle, DC Comics and more.

It may still be February, but George @ Asda is already looking forward to the spring season, revealing a number of new licensed apparel lines on its website.

The retailer has unveiled character designs covering the likes of tees (cotton and sequinned), embellished jeans, dresses, pyjamas, top and leggings sets, ‘treggings’, footwear and swim shorts among others.

Nickelodeon’s new girls’ brand Shimmer & Shine is one of the new properties featured – products include dresses, embellished jeans and top and leggings sets.

Other brands being pushed with new designs include PAW Patrol, Sesame Street, Star Wars (including a glow in the dark pyjama set), JCB, Mickey and Minnie Mouse, Minions, LEGO Batman, Marvel Avengers, Marvel Comics, Disney Princess Belle, Supergirl and Trolls.

Online exclusives are also being offered on Trolls and Teletubbies pyjama sets.

In addition, brands including Tatty Teddy, Winnie the Pooh, Bambi, Minnie Mouse and Tigger feature on new lines in the newborn category.

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