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Barbie reveals exclusive new tie-up with PUMA

Dolls, streetwear and Barbie-inspired suede trainers all included in collaboration.

PUMA has joined forces with Barbie for the launch of an exclusive collection.

In celebration of the 50th anniversary of the Suede trainer, PUMA created a special shoe, apparel and accessory collection inspired by Barbie, complete with a PUMA Barbie doll sporting 1990’s inspired athleisure wear looks available today.

The collection features an exclusive sneaker pack which includes the PUMA Barbie doll.

Adding a touch of glamour to the iconic silhouette, the Suede x Barbie in Raspberry Pink and White comes in a specially designed box with Barbie rocking the sport fashion look herself.

Two Barbie dolls are available, styled in the PUMA x Barbie racerback crop top, oversized PUMA x Barbie T7 fleece hoodie and leggings with the trainers.

The PUMA x Barbie Suede 50 capsule collection also features an all-black Suede with a black and pink Barbie logo pattern on the Formstrip and finished off with a black and pink satin bow on the heel.

To mark the launch, PUMA and Barbie have teamed up for an art exhibition in Los Angeles featuring artists Krista Perry, Priscilla Witte, Gabi Levitt and Kii Arens. Their commissioned works inspired by Barbie will be on display at Comunity, located at 584 Mateo Street in downtown Los Angeles and open to the public on December 7.

A special pop-up shop powered by Shoe Palace featuring the full collection will also be on site.

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