This ad will be closed automatically in X seconds.

BBC welcomes raft of new Go Jetters partners

Finsbury, TVMFL, Roy Lowe and DNC all on board with preschool brand.

A raft of new partners have joined the licensing programme for CBeebies show, Go Jetters.

BBC Worldwide has welcomed Finsbury Foods (celebration cakes), TVMFL (daywear), Roy Lowe & Sons (socks) and DNC (lunch, drinkware, tableware) to the fast growing programme.

Anita Majhu, licensing manager at BBC Worldwide, commented: “Our fans will love these new products. Go Jetters is a fantastically fun show which has inspired our new partners with its jet setting adventures set to a disco beat.”

In the UK, Go Jetters was ranked number one for its preschool launch on CBeebies in 2015 and has since reached a cumulative audience of 10 million viewers on linear television.

New episodes on CBeebies in February 2017 peaked with 630,500 viewers. Overseas, Go Jetters consistently ranks in top five children’s titles for ABC2 in Australia and is also a top performing brand for France 5 outperforming its slot average share by 7% (A4+) in first two weeks.

Ratings for the show in Canada have been particularly strong with the series jetting off to a very promising start on Treehouse.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

MORE NEWS
BLE2018aisle500x500
 
Official partner PowerStation Studios reveals first collaborations for activation....
Backtoschool500x500
 
Mintel estimates category was worth £1.16 billion in 2018, up 36% on 2017....
FrubesSW500x500
 
Yogurt brand Yoplait collaborates with Disney UK on special packs....
RMmug500x500
 
Giftware licensee reveals new product lines ahead of season four premiere....
LEClogo500x500
 
More than 800 brands on the showfloor; attendance increased 42% from 2018....
MValleynew500x500
 
Including WildBrain looking to develop a YouTube strategy for Moominvalley....
Get the latest news sent to your inbox
Subscribe to our daily newsletter