This ad will be closed automatically in X seconds.

Billie Faiers readies new home and lifestyle brand

Hunter Price International has signed an exclusive deal with the star of ITVBe’s The Mummy Diaries.

Billie Faiers – star of the ITVBe award nominated Mummy Diaries – has signed an exclusive deal with Hunter Price International to develop, design, market and manufacture her new home and lifestyle brand.

The new brand – which will be fully unveiled later this summer – will feature ‘unique and forward-thinking’ home furnishings and accessories, soft furnishings and kitchen and dining, for both adults and children.

Within the launch collections, sub-categories will include vases, candles, diffusers, lanterns, footstools, storage, cushions, throws and more.

“Our partnership with Billie marks a huge milestone for Hunter Price,” commented Jeremy Winburn, commercial director at Hunter Price. “Billie truly shares our passion for design and product, especially within the home and lifestyle arena and we can’t wait to bring this to market – it’s a really exciting time for the business.

“We’re working closely with Billie to develop a brand which has longevity, combining timeless and classic design, with relevant and on-trend product, which represents her own style and really connects and engages with her huge fan base.”

Billie commented: “Creating my own home and lifestyle brand has been a goal for so long and the team at Hunter Price were the perfect partner, as they really understand the retail landscape and my vision.

“We’re getting ready to unveil the brand later this summer and we’re working really hard on the debut collections, which will be out in the market next year. I can’t wait to share this journey of my brand with everyone on the new TV show [The Family Diaries] and throughout our own huge house project.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
RSCAlice+Olivia500x500
 
Brandgenuity has brought together alice + olivia and the Royal Shakespeare Company for the alice + olivia Fall 2025 collection, which was unveiled at NY Fashion Week....
LoungeflyCinderella500x500
 
The range includes a mix of mini backpacks, cross body bags, wallets, wristlets and bag charms, as well as jackets and hoodies - all featuring Loungefly's trademark flourishes....
GorgeousGeorgians500x500
 
West London’s Osterley Park and House is putting on Horrible Histories-inspired activities for families in an event that will continue for just over six months....
TomandJerry85500x500
 
The activity will kick off with products, experiences, TV programming and more, with a raft of licensees and partners getting involved....
TrevorCash500x500
 
Mad Beauty's Trevor Cash on prioritising innovation, preparation and engagement to pave the way for a successful year....
HelderLopes500x500
 
Outfit7's Helder Lopes talks expanding globally and creating opportunities by staying bold, continuing to innovate and taking creative risks....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.