Visitor registration opens today (4 June) for Brand Licensing Europe 2024 as the organiser ramps up celebrations for the show’s 25th anniversary.
The popular three-day show takes place this year from 24-26 September at London’s ExCeL.
176 exhibitors are confirmed to date including 14 first timers: London Zoo, a ZSL Conservation Zoo, The Royal Pavilion at Brighton, 24h Le Mans, The British Museum, Animaj, El Ocho, Two Daughters Entertainment, CARDIO BUNNY, Merchantwise Group, Middle Mouse, Marubeni International, Chocolate Rain, Dongguan Jiahong Commodity Manufacturing and Unicast.
There are also a raft of returning exhibitors including Paramount, Crunchyroll, The Smurfs, Natural History Museum, Pokémon, Van Gogh Museum, Paul Frank, Tour de France, UEFA Club Competitions, Penguin Random House, Real Madrid CF, Le Petit Prince, Capcom, Walker Books, V&A (Victoria and Albert Museum), Moonbug Entertainment, Hasbro, SEGA, Rebellion, BANDAI NAMCO, Mercis BV (with Miffy), Imperial War Museums, RSPB, Acamar Films, BBC Studios, Manchester City FC and Yale University among others.
“This is a huge year for BLE. We are celebrating our 25th birthday and have got lots of exciting plans in the pipeline to thank everyone who has supported the show over the last quarter century,” commented Ella Haynes, BLE event director. “It’s been an amazing journey, and we feel honoured to have spent 25 years as the biggest meeting date in the European brand licensing calendar, helping thousands upon thousands of European retailers and manufacturers to discover brands to partner with and create much-loved, best-selling consumer products.
“We’re also following in the footsteps of an amazing show last year, which attracted record retailer numbers and a 28% increase in both total visitors and attendees from France, Germany, Italy and Spain – numbers we’re hoping to grow for 2024 to further cement our position as the European brand licensing event.”
Brand Licensing Europe takes place from 24-26 September 2024 at London’s ExCeL. Visitor registration is open and can be found by clicking here.
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