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Brand of Brothers expands Swizzels partnership

Ice lolly range expands to include new Drumstick Squashies Bubblegum and Parma Violets flavours.

Swizzels is continuing its partnership with Brand of Brothers, extending the popular Swizzels ice lolly range to include new Drumstick Squashies Bubblegum and Parma Violets flavours.

Available exclusively at Iceland, the range already includes Love Hearts and Drumstick Squashies Original Raspberry & Milk flavours.

“Squashies and Parma Violets are two of our most popular sweets with completely unique flavours, so we’re really excited to have launched these new ice lollies alongside the existing range,” commented Sarah-Louise Heslop, marketing manager at Swizzels. “Now Swizzels fans can stock up on all of their favourites just in time for the summer months.”

David Taylor, director at Brand of Brothers, added: “It’s great to work with such iconic and much-loved brands and flavours and transform them into tasty ice lollies. We hope fans of all ages enjoy these new additions to the range this summer.”

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