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Catherine Zeta-Jones further builds her lifestyle brand

Oscar winner’s Casa Zeta-Jones brand partners with British vegan footwear company, Butterfly Twists.

Oscar winning actress, Catherine Zeta-Jones is building up the profile of her lifestyle brand – Casa Zeta-Jones – securing an exclusive partnership with British vegan footwear brand, Butterfly Twists.

The collaboration marks the Casa Zeta-Jones brand’s first expansion into footwear, reported The Industry.Fashion.

A limited edition collection will launch this month (July) and will be available in 21 countries. It will then expand across all 66 markets where Butterfly Twists are sold.

“I love shoes, and like most women I know comfort and style are essential,” commented Catherine. “I’m looking forward to my partnership with Butterfly Twists, and expanding the brand of Casa Zeta-Jones from head to toe, literally.”

The Casa Zeta-Jones brand also plans to expand into the beauty, coffee, sportswear, dance-leisure and home décor categories.

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