This ad will be closed automatically in X seconds.

Chupa Chups hits Primark and Pimkie

New designs launch in stores as brand continues to be in vogue with fast fashion retailers.

Perfetti van Melle is continuing its work with lifestyle retailers on the Chupa Chup brand.

French retailer Pimkie has created a new fashion t-shirt with a vintage design and the words ‘The Original Lollipop’, which is an interpretation of a popular ad from the 1960s.

Meanwhile, Primark is also launching a new style this week which pays tribute to the evergreen Chupa Chups logo which was designed by Salvador Dali.

The new deals follow on from successful collaborations with retailers including Zara, Pull&Bear, Cache Cache, Urban Outfitters, Tezenis and H&M.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.

New research reveals the positive impact video games are having on the nation’s wellbeing....
New range includes tees, hats and socks, water bottles, plus football kit among other lines....
New deal includes magazines and books with first titles due to launch in Q1 2021....
Cube will operate bespoke official merchandise stores at each of the 61 matches across the tournaments....
Including British outdoor brand, Regatta teaming with Peppa Pig on a new range of outerwear and leisure accessories....
New collaboration between retailer and sports-lifestyle brand mixes retro with modernity....
Get the latest news sent to your inbox
Subscribe to our daily newsletter