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CPLG adds MGM’s The Addams Family to portfolio

Agency appointed to handle licensing for new feature film across EMEA.

CPLG has been appointed EMEA licensing agent for the animated feature film The Addams Family on behalf of MGM.

The animated action comedy – which is due for release in October 2019 – is being billed as the first ever Addams Family origins story with a modern day twist.

It will follow the eccentric and quirky Addams family whose lives begin to unravel when they face-off against a crafty reality-TV host, while also preparing for their extended family to arrive for a major celebration, Addams-style.

CPLG will develop a cross-category licensing programme to include dress-up, partyware, apparel, accessories, toys and games, health and beauty and confectionery.

The film – which is being distributed internationally by Universal – will star the voices of Oscar Isaac, Charlize Theron, Chloë Grace Moretz and Bette Midler among others.

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