Cyber Group Studios is developing the Precious Moments gifting brand into a new animated comedy and adventure series for children aged 4-6.
The series includes 52 11-minute episodes, while the development plan also includes four 30-60 minute holiday specials.
It will follow the adventures of eight year old Hope and her pet hamster, Sammy, as they work together to help make the children of Heartspring’s precious moments come true.
The series will aim to underscore the brand’s core values of loving, caring, sharing and kindness via stories which emphasise sharing feelings, overcoming fears and anxieties and more.
The Precious Moments brand – which is best known for its signature range of collectable porcelain figurines with distinctive teardrop-shaped eyes which help celebrate milestones and special occasions in people’s lives – has been a bestseller in the gift trade for over four decades.
“Precious Moments embodies values that have been embraced and celebrated by families for generations,” said Pierre Sissmann, chairman and ceo of Cyber Group Studios and Karen K. Miller, president and ceo of Cyber Group Studios USA. “After a very challenging year for all of us, we have a wonderful opportunity to create a series that delivers magical and heartwarming moments with endearing characters who will bring so much joy to viewers of all ages around the world.”
Shehnaz Safiuddin, vp of product and marketing at Precious Moments, added: “We are thrilled to be working with Cyber Group Studios and a team of thoughtful writers and artists to bring the Precious Moments brand to a new generation of children.
“Our updated art style and entertainment content are sure to captivate young audiences, while fostering feelings of nostalgia among parents and grandparents.”