Retailer has created a range of themed RND t-shirts featuring Pixar characters for the first time.
TK Maxx has launched a range of themed t-shirts for Red Nose Day 2021 featuring key Pixar characters.
The limited edition chari-tee shirts feature characters from favourite films such as Toy Story, Finding Nemo, Monsters, Inc and The Incredibles and are available exclusively from the retailer at tkmaxx.com.
Attire for adults include the likes of Buzz Lightyear, Jessie, Nemo and Woody, with a children’s range featuring the characters interacting with the signature Red Noses.
Renowned photographer Matt Holyoak, has shot a host of celebrities from the worlds of fashion, entertainment and sport who are pledging their support for the campaign including James McAvoy, Olivia Colman, Jimmy Carr, Laura Whitmore, Andrea McLean, Abbey Clancy, Mel C, AJ Odudu, Vick Hope, David Gandy and Jamal Edwards.
At least £4 from the sale of every adult t-shirt and at least £2.50 from the sale of every kids’ tee will go to Comic Relief.
TK Maxx has supported Red Nose Day since 2005, and together with its customers has raised over £25 million for Comic Relief. In 2019, TK Maxx and Homesense raised over £4m to help Comic Relief.
Homesense will also be selling a limited edition RND 2021 range featuring the Pixar characters. The collection includes water bottles, notebooks, tote bags and tea towels.
“We are thrilled to be partnering again with our long-standing friends at Comic Relief for Red Nose Day ’21 and these fantastic tees featuring Pixar characters are sure to bring a smile to our customers,” said Deborah Dolce, svp, group brand and marketing director at TK Maxx. “Now more than ever it is so important to us to support Comic Relief’s incredible work, supporting vulnerable groups in the communities in which we live and work.
“Since 2005, together with our lovely customers, we have raised over £25 million and we can’t wait to see people across the UK getting into character and wearing the t-shirts this year. Without their generosity, we wouldn’t be able to raise life-changing funds for Red Nose Day.”
Ruth Davison, chief executive at Comic Relief, added: “Over the last 15 years, TK Maxx has produced outstanding t-shirt designs and homeware items which have raised millions of pounds for the vital charities we support, thanks to their generous customers.
“This year’s brilliant t-shirt range is no exception – it’s wonderful to see such iconic and much-loved Pixar characters feature in the official Red Nose Day 2021 range.”
Red Nose Day 2021 will take place on Friday 19 March.