Home textile specialist, Dreamtex has collaborated with Universal Brand Development to add its franchises to its portfolio.
The new partnership will see the launch of fresh home décor collections across brands including Jurassic World and Illumination’s Minions, as well as DreamWorks’ Trolls and Spirit.
With Universal due to release Jurassic World Dominion and Minions: The Rise of Gru in the summer, Dreamtex believes that the new products will come at an ideal time to capitalise on high consumer awareness and demand for film merchandise.
The licensee says it has already received a positive response from buyers to the new collections, with new designs and products launching as early as the spring.
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