Event is scheduled to return to Stamford Bridge on Monday October 11, 2021.
The Sports Merchandise and Licensing Show is gearing up for a return later on this year.
The show is currently scheduled to return to Stamford Bridge – the home of Chelsea Football Club – on Monday October 11. It will be held in The Great Hall.
Preferential room rates at the onsite hotels at Stamford Bridge will be available for both exhibitors and visitors.