This ad will be closed automatically in X seconds.

Flossy and Jim launches in China

Exclusive agent for China, iPlay Brand Management, celebrating successful launch.

Edutainment Licensing is celebrating the successful launch of the Flossy and Jim brand in China.

The exclusive agent for the territory – iPlay Brand Management – unveiled the colourful property at Licensing Expo China in the summer. Presentations were made to potential partners in key categories and agreements are now being concluded in consumer electronics (iPhone, tablets and computer skins), apparel, bags, cushions and phone cases, as well as publishing for Horace & Co.

The first products are expected to launch in China in 2020.

“We were delighted to receive such a great reception for the bright and bold Flossy and Jim designs in what we see as potentially a strong territory for the brand,” said Denise Deane, owner of Edutainment Licensing.

Canny Wang, ceo of iPlay Brand Management, continued: “The strong designs and bright colour palette were very eye-catching at the fair and really stood out from others in the China market.”

Flossy and Jim was created by two artists – Lynette and James – who live by the sea in Brixham, Devon.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
LAfinaliststrophies500x500
 
The countdown to The Licensing Awards 2024 in September is officially on, with the finalists across all categories having been announced....
Productthumbnail500x500
 
The finalists in the hotly contested Product categories at The Licensing Awards 2024 can officially be revealed today (11 July)....
WhatKidsLove24500x500
 
The finalists in the special consumer award at The Licensing Awards 2024 - What Kids Love, in collaboration with The Insights Family - can today (11 July) be revealed....
JollyAwesomeBearly500x500
 
The publisher will collaborate closely with Toikido on a consumer products programme for Bearly Getting By, which has seen immediate success in the greeting card category since its launch in January....
SesameStreetcharacters500x500
 
Heathside Trading and OddBalls join the licensing programme for the classic brand....
RSLA500x500
 
Bravado has teamed up with Supervinyl and Brain Dead Studios to host special events and debut limited edition merchandise across LA....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.