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Hasbro and Cribstar welcome new baby and kids collections

Hasbro is teaming up with Cribstar on a number of new baby and kids collections for autumn.

Following the success of Cribstar’s first collection launch of Peppa Pig personalisation sets, a new line of Peppa Pig ribbed sets will be available in September. New to Cribstar’s roster are Transformers launching end of August and Power Rangers launching in September.

The Transformers range will launch with the bestselling ribbed set alongside three motif sweatshirts for a mix and match look. The Transformers range has been created using the iconic logo and shield keeping to a minimalistic and unisex style.

In addition, and in line with the 30th anniversary for Power Rangers in 2023, Cribstar will launch a three-sku jumper collection in September.

“We are excited to continue our partnership with Cribstar to create adorable pieces for little ones themed to their favorite Transformers, Peppa Pig and Power Rangers characters,” commented Marianne James, vice president EMEA & Asia Licensed Consumer Products, Hasbro. “With exciting new Peppa Pig content dropping through 2027 and the Transformers: EarthSpark and Power Rangers Dino Fury series premiering this autumn, we’re offering fun new ways for families to show off their fandom in the form of charming baby and kidswear.”

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