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It’s inauguration day, and there’s merchandise to match

Believe in Better collection launches as Joe Biden is sworn in as US President and Kamala Harris as Vice President.

The tenure of Joe Biden as US President and his Vice President, Kamala Harris is being marked with the launch of an inauguration merchandise collection.

President-Elect Biden is being sworn in today (January 20) as the 46th President of the United States.

To further mark the occasion, a ‘Believe in Better’ collection has been designed by a number of creative directors, reported Brandjam.

Items include a t-shirt designed by Proenza Schouler featuring an American flag; a jumper featuring Biden and Harris with the tagline ‘Unity won over division’ by Thai-born and NY-based designer Thakoon Panichgul; gold beaded bracelets reading ‘Unity’ by jewellery designer Rosie Assoulin; and a purple and blue tie-dye jumper by the American Emerging Designer of the Year 2020, Gabriela Hearst.

You can check out the full collection by clicking on this link.

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