This ad will be closed automatically in X seconds.

Manager, Brand Development (Licensing) – DIY, Tools and Hardware

position filled
Licensing Agent
London, UK

Job title: Manager, Brand Development (Licensing) – DIY, Tools and Hardware

Office: London

Start Date: Immediate


About Us
Beanstalk, a global brand extension agency and consultancy, extends brands through the strategic and creative development of licensed products. The company works with corporate brands, celebrities, entertainment properties, and other high-profile clients to leverage licensing as a strategic tool to enhance brand awareness, increase consumer touch-points, and generate revenue. Current Beanstalk clients include Diageo, Stanley Black & Decker, Procter & Gamble, Jack Daniel’s and Microsoft among others. Find out more at


About You
We are seeking a highly organised, proactive self-starter with experience in the DIY/Hardware segment that has an entrepreneurial spirit, strong work ethic with sales and/or brand management experience to work primarily on our Stanley Black and Decker account. The candidate should have strong commercial experience ideally in a retail or client facing role with a passion for brands.


The Role
You will be working within a fast-paced environment, as part of the Brand Development team, with responsibility for managing licensees (manufacturers) and generating new business for a global brand portfolio. This varied role will involve travel from time to time within Europe with duties and responsibilities including:

* Licensee management, sales and client management

* Responsibilities include researching product categories, developing and pitching prospects, negotiating commercial terms and finalising legal contracts

* Leading the development of all business plans as well as supporting clients’ strategic licensing plans

* Responsible for annual budgeting and forecasting

* Working closely with licensees to expand product and territory opportunities and develop retail opportunities


What You Need

* A minimum of three years’ experience in the licensing industry, brand development or retail buying ideally in the hardware/DIY segment

* Proven sales experience: prospecting, pitching and contract negotiation

* Adept at handling financial data

* Fluency in English; multi language skills highly desirable

* A University degree is advantageous


What We Will Be Offering
Competitive Salary / Pension / Summer Hours / Private Health & Dental Insurance / Quarterly Social Events / Perkbox Subscription / Work from Home policy / Corporate Group Employee Discounts / Season Ticket Travel Loan / Based in a buzzing area of Central London, a stone’s throw from Tate Modern and Borough Market / Bankside Buzz Card offering local discounts across food, fashion and entertainment retailers in SE1


Beanstalk continually seeks to advance the principles of equal employment opportunity to all applicants and employees. As such, Beanstalk does not discriminate on the basis of race, colour, religion, sex, national origin, age, mental or physical disability, or status as a protected veteran. This policy applies to all personnel activities and conditions of employment.