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Product Development Manager

Full Time / Permanent
London, UK

Banijay stands as the largest international content producer and distributor; home to over 120 production companies across 22 territories, and a multi-genre catalogue boasting over 88,000 hours of original standout programming.

A collective of creative entrepreneurs, the group represents some of the biggest global brands including Survivor, Big Brother, Peaky Blinders, Temptation Island, MasterChef, Wallander, The Kardashians, Mr Bean, The Wall, Hunted, Black Mirror, Extreme Makeover: Home Edition and Deal or No Deal among others. Imagining and delivering high-quality multi-genre IP that was born locally and travels globally, the business offers the best stories told the best way.

Built on independence, creative freedom, entrepreneurialism and commercial acumen, the company, launched in 2008, operates under the direction of Chief Executive Officer, Marco Bassetti.


Job Purpose

Banijay Brands are looking for a Product Development Manager to join its Brand Licensing team.  The role will be responsible for ensuring the complete development of product ranges and experiences from initial creative execution to product launch including the oversight of in store retail campaigns, marketing, digital and social activities.

This is an exciting, fast-paced role in an established team at group level, working alongside local Opcos and other internal / external teams as necessary.

The successful candidate will report to the Head of Product Development and will be part of Banijay Brands team based in London.



  • Management of product development with global partners to produce strategic, design led and on-brand quality products that will be a commercial success at retail.
  • Management of the complete launch process from product development to the oversight of in store retail campaigns, marketing, digital and social activities; working with internal teams accordingly.
  • Working with external design agencies and freelancers to create new and updated style guide assets to offer strategic, new and on trend commercial designs for licensees to sell in at retail with successful sell through.
  • Oversee the management of the digital library to ensure licensees are provided with appropriate creative assets for product development
  • Create brand and pitch presentations to support the commercial team. Includes competitor research, new development ideas, visualisation and mock-ups.
  • Act as brand guardian by ensuring all key partners follow established brand guidelines; and working with licensees and partners to interpret these guidelines in the creation of world-class products, experiences and promotions.
  • In house creative development of assets to include logos, graphics, brand decks, PowerPoint templates, product mock-ups etc.
  • Keeping up to date with design, fashion, and product trends to continually evolve and develop brand style guides and product development to benefit the business.


Knowledge & Skills


  • Prior experience in a Product Development role
  • Familiar with the approvals process and approvals platforms
  • Experience within Adult/Lifestyle licensing is preferable



  • Fluent working knowledge of Adobe Creative Suite
  • Organised and efficiency focused whilst delivering best in class creative to drive our brands growth
  • A proactive, solution driven mindset to deliver against deadlines
  • Confident communicating and presenting to internal and external stakeholders
  • Extremely strong organizational skills and attention to detail
  • Team player, collaborative and flexible


Reporting to: Head of Product Development, Brand Licensing

Contract Type: Full time, permanent

Hours: 9:30am – 6pm

We will consider flexible working requests for all roles, unless operational requirements prevent otherwise. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

If you apply for this role, your personal information will be used by Banijay UK for recruitment purposes and in accordance with our Recruitment Privacy Policy

We are an inclusive and disability confident employer.  We actively encourage applications from individuals from diverse and under-represented backgrounds and are committed to providing a creative and inspirational home for all people.  To make sure we are inclusive and accessible to all, please let us know if you require any reasonable adjustments or assistance either to help you with your application or whilst working with us.