Sales and Brand Manager

SALES AND BRAND MANAGER

ABOUT SMILEY

As one of the world’s top 100 licensors, award-winning The Smiley Company works with over 460 licensees and best-of-class retailer partners globally, to launch the iconic Smiley and Newmoji brands across fashion, home and entertainment sectors. We are a collective of fun-loving people with a passion for creating and storytelling. As part of our commitment to diversity, we cultivate a workplace of learning and inclusiveness. For nearly 50 years, Smiley has shaped the way sharing optimism and happiness, expressing itself through iconic and creative products. With a commitment to creating a happier, more equal and sustainable world, The Smiley Company also funds philanthropic non-profits the Smiley Movement, a matchmaker for good, and the Charity Film Awards, the World’s biggest campaign for a charity and caused-based films, driving donations, views, media coverage and celebrity engagement. Today, Smiley has become more than just an icon, a brand and a lifestyle, reminding people just how powerful a smile can be.

ABOUT THE ROLE

The Sales and Trade Marketing is a central element of the Smiley business.

At Smiley we are a small, dedicated team doing big things – positivity, agility and adaptability are critical for this fast-paced role. The Sales and Brand Manager will drive the sales/brand management across the business covering the core elements of trade shows, newsletters, managing our CRM and supporting the sales team where necessary.

This role reports into the CEO.

EXPERIENCE

4+ years’ experience in the Licensing Industry
Preferable experience in brand management and in sales within an aspirational fashion brand and/or lifestyle brand/company
Global territory experience and current market knowledge are key to this role
A well rounded and current understanding of the global fashion, beauty and lifestyle industry brands and market up-to-date knowledge is preferable
A vibrant and positive attitude to work who adapts quickly with a can-do attitude
Experience in managing budgets and working with suppliers to ensure actionable results, on time and best cost
Ability to build strong relationships with key stakeholders and influence at all levels
Strong Commercial sense to ensure actionability of results and influencing successfully across locations.
Ability to leverage/integrate existing data sets when information is available
Strong planning and organisational skills with a sense of priority and attention to detail
Event management experience is essential particularly with global licensing trade shows
Strong knowledge of licensing industry media (existing relationships would be preferred)