Marina Edwards brings key experience from FMCG sector to new role.
LEGO Group has confirmed that Marina Edwards has joined the company as its new vice president and general manager of BU UK & Ireland.
Based at the LEGO UK offices in Slough, Marina takes over from Fiona Wright, who had been covering the role on an interim basis since 2016 in parallel with running the Nordic/Benelux/Baltic business.
Marina started her career at Procter & Gamble in 2000. She was based in Russia and then in the UK, where she led some of the company’s largest business units (Beauty Care, Gillette, Household).
In 2014, she moved to Pepsico as a senior commercial director for juices and cereals, where up until her move, led a sizeable business and team.
“I feel extremely privileged to be joining the LEGO team,” Marina commented. “The LEGO Group is an incredible company which appeals to people of all ages around the globe. I admire the values the company has been true to since 1932 – to develop and inspire children through creative play and learning.
“My team and I will work with our partners to continue the momentum the company has seen over the past years.
“Our ambition is to drive the growth in the toy market and remain the industry leader, while consistently practising the ethos that ‘Only the best is good enough’.”
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