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LicenseWorks secures new Kodak partnership for Indian market

Accessories company Georgian Enterprises has secured a licensing partnership with Kodak for the Indian market, which will see the launch of two new magnetic wireless chargers compatible with iPhone 12 and iPhone 13.

The partnership was facilitated by LicenseWorks and will mark Kodak’s debut in the accessory market.

“We are very happy with our new licensing partnership with Kodak and moving ahead, we are confident to grow multi-fold into the premium smartphone accessories market,” commented Ajesh George, md at Georgian Enterprises. “Kodak is one of the world’s most trusted brands and through this partnership we will be able to utilise our strong expertise and relationships within the mobile accessories industry to ensure that every product meets the incredibly high standard that Kodak is known for and benefits the Indian consumer.

“Along with the new Kodak Magnetic Chargers, there will be many more exciting offerings in the weeks and months to come ahead.”

Rishabh Singla, managing partner at LicenseWorks, added: “Kodak is an iconic brand that consumers know and trust, this is a win-win partnership. We believe there is a significant opportunity for manufacturers and retailers to tap into the brand equity and worldwide exposure of the brand and we are evaluating bringing more Kodak products for Indian consumers.”

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