This ad will be closed automatically in X seconds.

Light Fund cyclists reflect on challenge success

“It was the most extraordinary week that really saw us pull together”.

The limbs are beginning to unknot and the aches and pains are diminishing with each day, and our Light Fund cyclists are reflecting on the sheer scope of the challenge that they completed last week.

65 brave executives took on the epic 325-mile bike ride from Bristol to Dublin – and the licensing industry backed them in spades, with the total so far standing at £200,000 raised for The Light Fund.

This is the largest total raised by a single event for the industry charity – and this figure is likely to increase through the week.

As Sutikki’s Stephen Gould said in his final bike ride blog: “The Light Fund has achieved something really quite remarkable this week and the great and good folk of licensing at largesse have dug deep in their support for such acclaim.”

Ian Hyder, joint md of Max Publishing and a member of the Bristol to Dublin organising committee, commented: “It was the most extraordinary week and showed the camaraderie of the licensing industry in all its glory.

“This is reflected in the total money raised for The Light Fund – and that is increasing all the time.”

You can continue to donate by using any of the methods mentioned below.

You can support The Light Fund and our industry cyclists by clicking here to visit the JustGiving page. Alternatively, you can donate by text – simply text 70070 with BDUB32 and your donation amount – for example BDUB32 £10.

Accessories and homewares will continue to be sold through distribution partners....
Special product range will feature in stores and windows to raise money for charity....
TOMY International signs as global master toy; key broadcasters secured....
Licensor seeking a softlines category manager to cover a maternity leave position....
Collaboration between Coca-Cola and clothing brand will launch for autumn 2019....
Collaboration with designer sees Pikachu star at New York Fashion Week....
Get the latest news sent to your inbox
Subscribe to our daily newsletter