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Magic Light Pictures teams with Odeon in Christmas run-up

Magic Light Pictures has teamed up with Odeon to bring a selection of its animated specials to the big screen in the run up to Christmas.

Since half-term, double bills of the half-hour family films have been rolling out in Odeon cinemas across the UK and Ireland.

Screenings of the specials – based on the books written by Julia Donaldson and illustrated by Axel Scheffler – are set to continue throughout December.

A double bill of The Gruffalo’s Child and Stick Man is due to begin from the 4 December, showing in 113 locations to run across the month. A selection of  cinemas are also airing the specials through the week outside of the traditional weekend children’s screenings.

“We are delighted to partner with Odeon cinemas to offer families throughout the UK and Ireland another chance to watch these wonderful films on the big screen, and recapture the magic of these timeless films,” commented Hannah Jones, distribution executive at Magic Light Pictures. “The fabulous immersive experience that Odeon provides its cinemagoers will be key to bringing these films to life, and it will make for a fantastic family outing.”

An Odeon spokesperson added: “We are huge fans of the Magic Light films and Julia Donaldson and Axel Scheffler’s magical stories here at Odeon, and we can’t think of a better place to enjoy such great family entertainment.

“With our comfortable seats, cutting edge technology and jaw-dropping snack collection, it is the perfect place for families to relax in style.”

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