David Tennant to lead cast as company reveals raft of licensing opportunities.
Magic Light Pictures has been enjoying a strong debut at Brand Licensing Europe this week – and this has been further boosted by the reveal that David Tennant will lead the cast of the eagerly anticipated The Highway Rat.
Airing on BBC One as a festive family highlight this Christmas, the half hour animated special will be voiced by a stellar cast of British acting talent, featuring David Tennant as the Highway Rat, Rob Brydon as the narrator, Nina Sosanya as the Duck, Tom Hollander as the Squirrel and Frances de le Tour as the Rabbit.
First published in 2011 by picture book duo Julia Donaldson and Axel Scheffler, The Highway Rat is about a ravenous rat who craves buns, biscuits and all sweet things.
Daryl Shute, brand director at Magic Light, commented: “It has been a privilege adapting this wonderful book of Julia Donaldson and Axel Scheffler’s for the screen, extending further our portfolio of animated half hour specials.
“2017 has been an incredible year for us at Magic Light. March saw the opening of the World’s first Gruffalo theme park attraction at Chessington World of Adventures Resort; our ground-breaking Augmented Reality app ‘Gruffalo Spotter’ has enjoyed over 370,000 downloads; and our best in class licensing programme continues to grow in new categories as we expand our reach to wider audiences.
“We’re delighted to be exhibiting at BLE for this first time this year, to share our successes with the industry.”