This ad will be closed automatically in X seconds.

Marianne James joins Hasbro’s global licensing team

Popular exec named vice president EMEA consumer products.

Marianne James is joining Hasbro as vice president, EMEA consumer products, it was confirmed yesterday (October 2).

Marianne (pictured) will officially join the company on November 11 and will be based out of Hasbro’s Stockley Park UK office. She will report to Casey Collins, svp and general manager of global consumer products at Hasbro.

“I’m thrilled to welcome Marianne to the Hasbro Consumer Products team,” said Casey. “Marianne will join our team of passionate industry leaders with a key focus to drive our franchise brands and expand into new categories, channels and markets.

“Her leadership capabilities, depth of market knowledge, and strategic vision will help drive further growth in our EMEA consumer products business.”

Marianne was previously vp of licensing, commercial partnerships and experiences across Europe for Viacom Nickelodeon Consumer Products..

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

Entries for the Brand & Lifestyle Licensing Awards 2023 are now officially open - with next year seeing the event moving to a new venue, as well as introducing a new category....
The new deal introduces the immersive experience based on the popular board game to a prosperous new market, in time for a major cultural festival, the Riyadh Season....
The costume character mascot specialist supplied the costumes for the redesigned Seaside Squad characters from the family holiday park company....
Kokomo and RJ Bags join the roster for the popular Moose Toys' brand....
The licensing agency has revealed that luxury brands St. Moritz and Bally are collaborating on a capsule fashion collection inspired by the sport of curling....
The Archive is among the finest photographic records of civilisation and cultures from around the world, consisting of more than 11,000 photos of historical and cultural importance....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.