This ad will be closed automatically in X seconds.

MDL confirms Filippo Laterza ecommerce outlet

Online shop aims to bring accessible fashion design and sportswear to a wide audience.

Maurizio Distefano Licensing – which has been appointed to manage the worldwide rights for the young Italian stylist Filippo Laterza – has launched a new ecommerce outlet to bring accessible fashion design and sportswear to an even bigger audience.

Filippo has designed for a host of situations, presenting his collections and winning awards across the globe. He has dressed some of the biggest names and worked with brands including Barbie and Angry Birds.

His new line comes as a result of a licensing agreement with Made in Italy Confezioni. The launch of the ecommerce site – – brought with it a collection of ready-to-wear outfits including t-shirts, hoodies and a number of accessories.

For children, the offering goes from two to 12 years old and for adults from size S up to XXXL.

The clothes have been developed using Filippo’s three signature colours – white, black and lilac – and use three main items: the unicorn, the heart and the paper plane.

To launch the new venture, Filippo celebrated with his 81,000 followers on Instagram by creating a new filter – #FilippoLaterzaUnicorn – with the initiative reaching 10,000 views in one day.

Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

Online fashion retailer acquires brand and website for £55m; acquisition will help its aims to grow into new categories including beauty, sport and homeware....
Nostalgic favourites including Pokémon, The Sims, Super Mario and Grand Theft Auto also scored highly in new study....
Technology built to improve the scope and value of brands and their associated intangible assets....
Pop culture consumer products company is hosting a virtual showroom in the absence of the trade shows....
Online giant is in exclusive talks to acquire the Topshop, Topman, Miss Selfridge and HIIT brands....
Retailer now has up until February 3 after second Notice of Intent is granted by the courts....
Get the latest news sent to your inbox
Subscribe to our daily newsletter