This ad will be closed automatically in X seconds.

Microsoft to acquire Activision Blizzard for almost $70bn

Microsoft has revealed its intention to acquire Activision Blizzard – with the move significantly accelerating the growth of Microsoft’s gaming business across mobile, PC, console and cloud, while also providing building blocks for the metaverse.

Microsoft will acquire Activision Blizzard for $95.00 per share, in an all-cash transaction valued at $68.7 billion, inclusive of Activision Blizzard’s net cash.

When the transaction closes, Microsoft will become the world’s third largest gaming company by revenue, behind Tencent and Sony.

The planned acquisition includes franchises from the Activision, Blizzard and King studios such as Warcraft, Diablo, Overwatch, Call of Duty and Candy Crush, in addition to global esports activities through Major League Gaming.

The company has studios around the world with nearly 10,000 employees.

Bobby Kotick will continue to serve as ceo of Activision Blizzard. Once the deal closes, the Activision Blizzard business will report to Phil Spencer, ceo of Microsoft Gaming.

“Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms,” said Satya Nadella, chairman and ceo at Microsoft. “We’re investing deeply in world-class content, community and the cloud to usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive and accessible to all.”

Bobby Kotick, ceo of Activision Blizzard, added: “For more than 30 years our incredibly talented teams have created some of the most successful games.

“The combination of Activision Blizzard’s world-class talent and extraordinary franchises with Microsoft’s technology, distribution, access to talent, ambitious vision and shared commitment to gaming and inclusion will help ensure our continued success in an increasingly competitive industry.”

The deal is expected to close in fiscal year 2023.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
Clarks500x500
 
The Clarks CICAVERSE will celebrate one of the brand’s most iconic, unisex styles and inspire a whole new generation of fans via an immersive experience on Roblox....
LStreff500x500
 
The new structure will see Lisa Streff overseeing global licensing strategies....
AldoDisney500x500
 
The collaboration encompasses six unique product packages of the most renowned Disney Princesses - Tiana, Jasmine, Belle, Snow White, Ariel and Cinderella....
CB40500x500
 
Character World and Eat Glitter and Shine have both teamed with the property as it continues its 40th anniversary celebrations....
SPistols500x500
 
The prints are from English artist, Jamie Reid, known for his distinct style of décollage in the Avant Garde art movement and who helped to define the image of punk rock in the 1970s....
RCFortnite500x500
 
MGM has teamed with Epic Games with outfits and cosmetics available in the Fortnite Item shop until 21 May....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.