This ad will be closed automatically in X seconds.

Nat Geo and Clarks reveal moon landing range

Limited edition range using recycled and sustainable materials launched on 50th anniversary of moon landing.

National Geographic and Clarks have revealed a special extension to their collaborative footwear range.

Celebrating the official 50th anniversary of man landing on the moon on July 20, the partnership has added a limited edition space-themed collection for kids and toddlers to the Clarks Kids x National Geographic range.

Two new shoes – Ath Geo and Scape Sonar – have been badged and coloured in three styles to celebrate three planets and three themes: The Moon Landing 1969 (orange), Earth Focus 2019 (silver) and Mars Mission 2033 (black).

As with the first collection – which launched earlier this year – comfort and sustainability are a major feature: 50% recycled polyester is used in the shoe linings and 70% of the Strobel construction of each shoe is recycled, too.

In addition, the one-piece shoe box is 100% recyclable.

“This stylish extension to a wonderful, eco-friendly collection is perfectly timed and positioned to capture the thrill of the greatest moment in space exploration – and to encourage young people to dream of great space adventures still to come,” said Helena Mansell-Stopher, director consumer products, publishing and retail at National Geographic Partners UK.

The launch is part of a global, multi-year partnership between Clarks and National Geographic. A portion of the revenue generated by this and other National Geographic-supported Clarks collections will support the National Geographic Society’s work in the areas of science, exploration, conservation, and education.

The first Clarks Kids x National Geographic collection featured 16 shoes made from 100% recycled bottles, using recycled cardboard and natural vegetable dye for the packaging.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Quiz2021winner500x500
 
The popular event will take place at Lords Cricket Ground, in the Thomas Lord Suite on Thursday 13 October....
ADuckworth500x500
 
Dreamtex's Anthony Duckworth on taking advantage of wider opportunities across the licensing industry to maximise consumer spending....
Moshi500x500
 
“Working with the team at Moshi has been an absolute delight, and our free content drops are just the start of our collaboration."...
Maurice500x500
 
The animal welfare charity and Cantilever Media have joined forces with the upcoming Sky Original animated feature film based on a children's fantasy by Sir Terry Pratchett....
Smeds500x500
 
The hotly tipped animation will form a key part of BBC One's schedule this Christmas....
job
 
The sports and brands licensing agency is looking to hire a new licensing manager....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.