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Nat Geo forms The Products of Change Group

Industry professionals join the ‘think tank’ to discuss environmental improvements in the sector.

Helena Mansell-Stopher, licensing director of National Geographic is spearheading an industry ‘think tank’ group to not only discuss ways that the wide licensing sector could improve its sustainability, but to facilitate changes through sharing resources and championing successes.

“We are all fully aware this is a mammoth task as it involves so many areas,” acknowledged Helena, who is heading up The Products of Change Group, which currently includes licensees, licensors, industry bodies as well as those from media and world of education, with plans to extend to include retailers.

“We really hope that we will be able to influence other companies to come on-board and lead change -for the good of our planet,” added Helena.

The inaugural members of The Products of Change Group include Trudi Bishop (Bee Licensing); Jakki Brown (Max Publishing); Paul De’Ath (Central Saint Martins); Kelvyn Gardner (Licensing International); Robert Hutchins (Licensing.biz); Peter Johnson (Creative Media); Helena Mansell-Stopher (National Geographic); Daniel McGeehan (National Geographic); Claire McNulty (National Geographic Society); Gary Pope (Kids Industries); Peter Rooke (Arts and Science); Will Stewart (The Point.1888); and Louise Williamson (The Point 1888).

Commenting on the very first meeting of the group, which took place last Thursday (July 11), Helena said “It was an exciting milestone to see so many industry professionals coming together, sharing insight and discussing a path forward for the industry.”

The Group is planning to meet again in September.

Pictured above: The inaugural meeting of The Products of Change Group (from front right anti-clockwise) Helena Mansell-Stopher, Louise Williamson, Peter Johnson, Jakki Brown, Claire McNulty, Daniel McGeehan, Trudi Bishop, Robert Hutchins and Paul De’Ath.

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