This ad will be closed automatically in X seconds.

New Moomin animation notches up first sale

Finnish public broadcaster Yle to air first two seasons of new show from Gutsy Animations.

The first broadcaster has come on board to support the highly anticipated new Moomin animation.

Finnish public broadcaster Yle will air the first two seasons of the show, which is currently being developed by Gutsy Animations.

Yle also has an option for the following two seasons.

According to the preliminary plan, the animation will be seen during prime time on Yle in spring 2019. The plans include the production of a total of 52 episodes. Yle will be broadcasting the Moomin series in both Finnish and Swedish.

The Source reported earlier this month how Gutsy Animations was looking to raise $200,000 via an IndieGoGo campaign to help fund the development of the show.

Marika Makaroff, ceo of Gutsy Media, commented: “We couldn’t be happier that Yle is the first broadcaster to have bought Moomin.

“As a Finnish/British collaboration we believe that Moomin has an international appeal – particularly in a world where Tove’s philosophy of friendship, tolerance, and personal courage is more important than ever – and this has been proved true by our IndieGoGo campaign which has been supported by backers all over the globe.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
B&LLAs24finalists500x500
 
The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2024 have officially been revealed....
MiffyGaleries500x500
 
Two shop-in-shop activations have opened their doors in Galeries Lafayette Paris Haussmann for the classic brand....
TombRaider500x500
 
Video games developer, Crystal Dynamics, has signed the video game and geek culture specialist agency to represent Tomb Raider products for merchandise licensing....
HarlemGlobetrotters500x500
 
The Harlem Globetrotters - famous for fusing sport and entertainment - have signed with IMG to further develop the brand in anticipation of its 100th anniversary milestone in 2026....
RitaOra500x500
 
Primark is continuing its ongoing fashion collaboration with Rita Ora with a new spring collection combining a fresh floral colour palette with new designs....
F1Topps500x500
 
Formula 1 has confirmed a multi-year renewal of its partnership with Topps, which will see the Fanatics-owned company continue as the official licensee of Formula 1 trading card and sticker collections....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.