Including the winners of License This being crowned and IMG rolling out a major CP drive for Like Nastya.
Source rounds up more news from the licensing industry across the globe from the week.
Two exciting new brands have been crowned the winners of this year’s License This competition. Sponsored by Wynne-Jones, the final took place during Festival of Licensing yesterday (October 8). Tracey Colliston won the Brand & Design category with her Owls’ Nest illustrations of British woodland creatures, which can currently be found on gifts and greeting cards. Meanwhile, George Mackay took home the Character & Animation award for his Eejits brand, a menagerie of misfortunate misfits born in the Highlands of Scotland.
Over the next six months, children around the world will be able to enjoy the first Like Nastya toys, apparel and accessories from the six year old YouTube sensation, Anastasia Radzinskaya, through a raft of new partnerships brokered by IMG. A collection of apparel, accessories, bags and stationery will be available globally on Amazon by early November, with additional sleepwear, headwear, accessories, bags, girls underwear and apparel collections due to launch in stores and online in 2021. January 2021 will see the first Like Nastya doll, created by Jazwares, released exclusively on Amazon, with a full collection of toys, games, dress-up, role-play and more due to follow online and in stores from spring 2021.
Luxury brand Longchamp has teamed up with Pokémon for a new collection. A new Le Pliage bag is launching from October 13, while there is also a Longchamp x Pokémon avatar backpack accessory item available until November 17. To mark the collaboration, a special in-game event for all Trainers took place in Pokémon Go from October 2-8 with certain fashional Pokémon appearing in the wild.
Banijay – together with official Peaky Blinders brand owner and production company, Caryn Mandabach Productions – has revealed the first Official Peaky Blinders Quiz Book from Hodder & Stoughton publishers. Fans of the show will find over 1,000 questions from across the five series, varying in difficulty level from the criminally easy to the murderously hard. It follows on from the successful launch of By Order of the Peaky Blinders: The Official Companion to the Hit TV Series from Michael O’Mara Books last year.
Meanwhile, Banijay has launched a new consumer products programme for cooking brand, Ready Steady Cook. A modern style guide and suite of creative assets offer licensees with the opportunity to develop products across a range of categories including food storage, kitchen appliances, cookware, textiles, foodstuffs and digital.
Jetpack Distribution has acquired worldwide rights for Coolabi’s Clangers. This includes three seasons of the BAFTA award winning show, which currently airs on CBeebies in the UK. The deal covers all audio-visual rights for territories worldwide, excluding the UK, Australia and China.
H&A has launched a new Beano novelty bathing gift range exclusively into Boots, working alongside the brand’s UK licensing agent, Rocket Licensing.
Boat Rocker Studios has appointed WP Brands to represent preschool series, Love Monster, in Australia and New Zealand.
Hard Rock International has partnered with Stewart’s Enterprises to bring Hard Rock Premium Hard Seltzer to fans in the US later this year. The deal was brokered by Broad Street Licensing Group.
One Animation has teamed with Canadian-based print solutions company Brampton Nameplate to launch a range of social support devices and PPE equipment based on preschool comedy brand, Oddbods. The range launches in October and will include social distancing kits, stickers and printed materials for use in locations including schools, nurseries and hospitals.
Coolabi Group has confirmed that CBBC is to welcome series two of stop motion animation, Scream Street, back to its neighbourhood. The series introduces new character Six to the gang.
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