This ad will be closed automatically in X seconds.

News extra: More licensing news from this week

Including Sutikki appointing Hannah Mungo as ceo and welcoming Simon Philips to its board.

Source rounds up more news from the licensing industry across the globe from the week.

Children’s entertainment company, Sutikki has appointed Hannah Mungo as ceo and also welcomed Simon Philips as its newest board member. Hannah (pictured above) most recently served as country director UK & Ireland for NBCUniversal’s Brand Development division where she transitioned the business from agent to direct model. Prior to that, she was a key member of the team which built Peppa Pig into a globally recognised brand at eOne. Meanwhile, Simon brings a wealth of experience to the board from his time as EMEA evp and gm at Disney, president of Marvel Entertainment International and md at 4Kids.

Mattel and Sanrio have revealed a new fashion partnership between Barbie and Hello Kitty, marking the first time the two brands have come together on the creation of a consumer products line. Due to roll out across EMEA from early next year, the collaboration will include a colourful, contemporary product line aimed at both children and adults. The full range will include accessories, apparel, health and beauty and footwear, with a softlines focus for the launch which will be expanded on with more products added at different intervals throughout 2021.

Jazwares is aiming to build on its successful plush brand Squishmallows with the launch of an all-new brand extension called Squishville. Due to debut at UK retail from December, the squeezable range will expand the universe of Squishmallows by introducing the UK’s first all-plush play-sets.

emoji company and Medialink are collaborating with L’Oreal Paris Group to promote the Lancôme Tonique Confort Skincare Collection in China. A co-brand packaging and gift box has launched including the product in a pink bottle which has been customised to feature four emoji expressions – ‘laugh’, ‘ke’, ‘love’ and ‘monkey’. The special edition also includes a pink emoji headband.

Global lifestyle brand Casetify has revealed a new Pokémon collection. With a ‘Past, Present and Future’ theme, the collection features accessories which channel a modern-day twist including new case styles and returning favourites.

Preschool brand PJ Masks is currently taking part in the Dubai Fitness Challenge which is running until November 28. The initiative is helping to promote a healthier lifestyle to the children of Dubai, encouraging them to be active for 30 minutes a day through exclusive workout videos that are being released throughout the fitness month. The partnership was secured by 20too Licensing, Hasbro’s local sub-representative in MENA, and Eventbox.

Doug the Pug is expanding his ‘pack’ of licensing partners with six new licensees being added to the programme by Remarkable Brands. The NYC-based licensing and branding agency – which represents the celebrity pooch – has secured new multi-year agreements with Bare Tree Media, Customized Personalized Products, Fathead, Inkology, Komar Kids and Mighty Mojo Toys.

MEDIA I.M has secured three UK broadcast deals for its global preschool show, Sunny Bunnies. Ketchup TV has licensed seasons one and two for the UK and Eire, with the show launching later this year. Meanwhile, Channel 5’s Milkshake has renewed its commitment to Sunny Bunnies with a pre-sale agreement for season five, which is set to roll out early next year. Finally, season four is now available to watch on-demand on Sky Kids and NOW TV in the UK and ROI, as well as via smart devices on the Sky Kids app. Sky has also relicensed the third series of the show.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

The creative agency has welcomed Ben Laskey, creative director, and Craig Gordon, design director, to its board of directors....
Jazwares Game Studio is collaborating with Sony Pictures Consumer Products to introduce the official Cobra Kai: Karate Legends gaming experience to the Roblox platform....
“For this project, we blurred form and function to create an elevated collection of organic neutrals with motifs and textures inspired by our travels.”...
A number of activations involving the emoji brand are currently taking place at One East and Mosaic Shanghai, following a deal between The emoji company, Mandy Group and Medialink Group....
Natural History Museum is looking to hire a licensing manager to further grow its commercial and visitor experience department....
Over 270 industry executives took to the streets around Embankment and Westminster last night (17 July) for the popular summer treasure hunt in aid of The Light Fund, raising more than £8,000 in the process....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.