This ad will be closed automatically in X seconds.

Panini scores with new Scotland Official Campaign Sticker Collection

“It has been far too long a wait for Scotland supporters to see their heroes in a Panini sticker album for a major finals.”

Panini has launched its Scotland Official Campaign Sticker Collection 2021, following the team’s nail-biting European Championship qualification.

The collection of 200 stickers features the entire squad, including the popular shiny stickers.

The album has four pages dedicated to the entire squad plus 20 pages which focus on individual players, with facts and stats about their footballing careers. Four pages highlight key moments in the squad’s historic path to the championships, and a further two pages shine the spotlight on the star performers who led Scotland to glory.

Starter packs – priced at £3.99 – include a 36-page album and four packets. Each packet costs 80p and contains five stickers. The collection goes on sale on January 28.

“Scotland’s qualification for their first major tournament since the 1998 World Cup not only ends 22 years of waiting patiently for life-long Scottish football fans like myself, but also brings Scottish football to the forefront for a whole new generation of sticker collectors,” commented Mike Riddell, md of Panini UK and Ireland. “I cannot wait for this celebratory collection to burst onto the Scottish market.”

Chris Rawlings, Scottish FA commercial director, added: “It has been far too long a wait for Scotland supporters to see their heroes in a Panini sticker album for a major finals.

“We are looking forward to capturing the imagination of a whole new generation of sticker collectors and hope that this is just the first of many sticker albums we collaborate with Panini on in the coming years.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
B&LLAs24finalists500x500
 
The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2024 have officially been revealed....
MiffyGaleries500x500
 
Two shop-in-shop activations have opened their doors in Galeries Lafayette Paris Haussmann for the classic brand....
TombRaider500x500
 
Video games developer, Crystal Dynamics, has signed the video game and geek culture specialist agency to represent Tomb Raider products for merchandise licensing....
HarlemGlobetrotters500x500
 
The Harlem Globetrotters - famous for fusing sport and entertainment - have signed with IMG to further develop the brand in anticipation of its 100th anniversary milestone in 2026....
RitaOra500x500
 
Primark is continuing its ongoing fashion collaboration with Rita Ora with a new spring collection combining a fresh floral colour palette with new designs....
F1Topps500x500
 
Formula 1 has confirmed a multi-year renewal of its partnership with Topps, which will see the Fanatics-owned company continue as the official licensee of Formula 1 trading card and sticker collections....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.