Asia Pacific agent Medialink enjoys success with special promotional event.
eOne’s PJ Masks helped to draw crowds to the City Square Mall in Singapore last month.
A special Meet the Heroes: Musical Meet & Greet event ran at the mall from March 16-24, which was a first for Singapore.
Arranged by Asia Pacific agent, Medialink, the PJ Masks trio invited fans to get involved with a special mission to solve ‘mysteries and mayhem’.
The mall was decorated with PJ Masks POS materials throughout the event, while pop-up stores were set up near the Musical Meet & Greet area.
Fans could snap a photo with Catboy, Owlette and Gekko, while they could also redeem rewards when they shopped at the mall from March 15 to April 14.
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