This ad will be closed automatically in X seconds.

Pokémon Go among Google’s top 2016 trending terms

Game tops global trending searches for year; second in UK listing to Euro 2016.

Google has confirmed that Pokémon Go was the top global trending search in 2016.

The game also finished at number two in the UK listing, beaten by Euro 2016, but coming above David Bowie, Donald Trump, Prince and Brexit/EU referendum.

Google’s list is based on words and phrases that stand out from the norm (as an unfiltered list would be relatively unchanged from one year to the next).

Pokémon also came out top in UK queries by topic. ‘How to play Pokémon Go?’ was the most popular ‘How to’ question, while ‘What is Pokémon Go?’ was the most popular ‘What is’ entry.

Other licensed names which made it into the UK and global listings included Suicide Squad, Batman v Superman and Captain America: Civil War.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Monpoke500x500
 
The Pokémon Company International has launched monpoké - an expression featuring curated, Pokémon-branded baby and toddler offerings - for the first time outside of Asia....
B&LLAstrophylineup500x500
 
Guests at the Brand & Lifestyle Licensing Awards tomorrow (Thursday 25 April) will have the chance to win a host of prizes, which have generously been donated for the raffle in aid of The Light Fund....
BLE24500x500
 
As we enter the five-month countdown to BLE, 157 companies have already been confirmed to exhibit, including six first timers - 24h Le Mans, The British Museum, Animaj, Cardio Bunny, Merchantwise Group and Unicast....
Molanggaming500x500
 
The gaming agency will specifically target opportunities and products that integrate Molang’s core message of kindness into the gaming experience....
CharacterExchangerthumbnail500x500
 
Licensors and licensees down tools for some pre-Vegas Licensing Expo networking....
PBThatsNotMy500x500
 
Specialist apparel licensee, Poetic Brands has secured a new deal to design, manufacture and distribute apparel for the UK market celebrating successful children’s publishing brand, That’s Not My…...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.