Pokémon partners with Celio on new line

Men’s fashion retailer launches new 12-strong collection.

Pokémon has joined forces with French men’s fashion retailer, Celio, to create a new apparel and accessories collection.

Launched yesterday (October 29), the Pokémon by Celio fashion collection is available across Europe, the Middle East, Africa and online.

It features 12 products including sweatshirts and t-shirts, as well as accessories such as backpacks and hats.

To celebrate the launch of the line, a dedicated pop-up store will open in Paris from November 6-16, with exclusive Celio apparel available.

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