This ad will be closed automatically in X seconds.

Preschool hit Bluey heading to CBeebies in April

CBeebies will be the first free-to-air platform in the UK to broadcast the series, which is backed by BBC Studios.

BBC Studios has confirmed that Australian preschool hit, Bluey, will launch on CBeebies in April.

CBeebies will be the first free-to-air platform in the UK to broadcast the series, which is backed by BBC Studios. Series one will air on the channel every day.

“Bluey is such a warm show, with a charming and recognisable family at its core, that we know our audience will take to their hearts,” commented Sarah Muller, head of commissioning and acquisitions for BBC Children’s. “Kids love how Bluey is all about play, but it’s also genuinely funny so the whole family can watch it together. The animation from Ludo Studio is world-class, so we’re completely delighted to be the UK’s free-to-air home for Bluey.”

The news will add further impetus to BBC Studios’ licensing programme for Bluey. Product is being lined up to launch in the UK in the months following the show’s launch on CBeebies.

Licensees on board include Moose Toys (global master toy), Ravensburger, Blues/Dennicci, Aykroyds TDP, William Lamb, Dreamtex, Roy Lowe, Immediate Media and Penguin Random House (global master publisher).

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
Quiz2021winner500x500
 
The quiz saw over 200 industry executives head to Lord's cricket ground for the first in-person fundraiser in over 18 months....
TeamGBlogo500x500
 
Informa Market's vp of licensing Anna Knight on securing gold medal winning Olympians Tom Daley and Charlotte Worthington to speak at BLE....
Hamleys500x500
 
This year's selection is designed to get the whole family back together, according to the retailer's head of buying, Victoria Kay....
ReadySteadyGo500x500
 
The new content consists of ten digital-first music videos and a full-length album titled Ready, Steady, Go....
CupheadFanattik500x500
 
Product available for the hit video game includes money boxes, drinks coasters, bottle openers, plus several gifts and collectables....
G4500x500
 
The arrival of the products comes ahead of the network launch which is planned for 16 November....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.