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RHS and Sofas & Stuff expand on successful collaboration

The Royal Horticultural Society has confirmed its second collaboration with Sofas & Stuff on a range of fabrics for home decoration.

The partnership will see a new set of RHS-inspired designs adapted for fabrics that can be used across any of the Sofas & Stuff range of British handmade bespoke sofas, chairs, beds, footstools, and cushions – or purchased as fabrics for curtains and blinds or other soft furnishing projects.

The RHS 23 Fabric Collection is again based on the range of assets available to RHS licensees from the RHS Lindley Collections.

This time, however, it takes much of its inspiration from one extraordinary source: the ‘Designs for Carving’ scrapbook, by the renowned artist, gardener, garden designer and craftswoman Gertrude Jekyll. The work contains sketches of gardening subjects and architectural features spanning 45 years of the life of the influential figure.

For the fabrics, seven Gertrude Jekyll designs have each been produced in 10 contemporary colourways: red, navy, blue, duck egg, green, olive, terracotta, gold, natural and brown.

There is also a new collage design, a richly illustrated botanical print drawing on the flower paintings of 19th century English artist Caroline Maria Applebee. Artfully collated, and printed on a natural-toned base, the Caroline Maria Applebee Collage features pops of colour, with the reds, warm pinks and purples of different flowers united by deep leafy greens.

The RHS 23 Fabric Collection will launch at the Soane House Installation (Stand 615) at the RHS Chelsea Flower Show between the 22-27 May. It will then be available to purchase exclusively through Sofas & Stuff, both in-store at the company’s 23 showrooms across England and Scotland and online.

The 2023 line follows the success of the RHS 22 Fabric Collection, which was nominated for Best Brand Licensed Home Décor Product or Range at the 2023 Brand & Lifestyle Licensing Awards.

“The success of the RHS 22 Fabric Collection has inspired us once again to adapt for our fabrics some of the extraordinary botanical art the RHS makes available to its licensees,” commented Andrew Cussins, founder of Sofas & Stuff. “Gertrude Jekyll’s position as one of the most influential and admired of garden designers has made her a wonderful choice for this new collaboration, which we are sure will again be enthusiastically received by both homeowners and lovers of fine British craftsmanship.”

Cathy Snow, licensing manager at the RHS, continued: “The combination of great gardening art and design with the skill and commitment to excellence of the Sofas & Stuff craftspeople has again produced some glorious and unique fabric designs. The fine quality and stunning fabrics that lie at the very heart of Sofas & Stuff’s work have yet again taken inspiration from RHS Lindley Collections art to extraordinary effect.”

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