Over one billion hours of engagement spent each month.
The Roblox online platform has surpassed 100 million monthly active users.
Each month, players around the world spend more than one billion hours engaging with the more than 50 million user-created experiences on Roblox.
To celebrate, Roblox has released a free virtual item – an exclusive gold bar shoulder accessory – available in the catalogue for a limited time.
“We started Roblox over a decade ago with a vision to bring people from all over the world together through play,” said founder and ceo, David Baszucki. “Roblox began with just 100 players and a handful of creators who inspired one another, unlocking this groundswell of creativity, collaboration and imagination that continues to grow.”
Roblox lets players customise their own unique avatars with nearly 50% of players updating their avatar each month. Players can invite or join their friends as they explore the millions of diverse experiences developed by the global community of creators.
Over 50% of weekly active users on Roblox play with their friends, fostering a collaborative community. In addition, 40% of players on Roblox are female, while there are players and creators in over 200 countries. Roblox is currently available in Brazilian Portuguese, English, French, German, Korean, Simplified and Traditional Chinese and Spanish.
Want to read more news like this? Simply sign up to our daily digest in the box below. You can also follow @LicensingSource on Twitter.
