This ad will be closed automatically in X seconds.

Rovio adds Angry Birds Blues to its roster

New weekly series will air on ToonsTV service, further boosting the franchise.

Rovio Entertainment is to launch the latest instalment in its Angry Birds franchise next month.

Angry Birds Blues will be a 30-episode short-form animated series, airing each week on the ToonsTV service.

The show will debut on March 10, reports Variety, and was teased during the end credits of The Angry Birds Movie, which was released in May 2016 and has enjoyed considerable success.

Angry Birds Blues will follow the antics of the boisterous bluebird triplets – the Blues – along with the Hatchlings, which became breakout stars of the film.

The new series joins other Rovio originals based on the Angry Birds franchise – Angry Bird Toons, Stella and Piggy Tales.

ToonsTV, which launched in 2013, hosts 600 videos across 30 channels. More than half the content is licensed from partners including National Geographic and Aardman. Its line-up of advertisers has also recently been boosted with LEGO, Kellogg’s and Universal Home Entertainment joining the likes of Crayola, Disney, Fox, Hasbro, Mattel, McDonald’s, Spin Master and Paramount Pictures.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
B&LLAs24finalists500x500
 
The finalists in the Product, Property, Retail and Rising Star categories for the Brand & Lifestyle Licensing Awards 2024 have officially been revealed....
MiffyGaleries500x500
 
Two shop-in-shop activations have opened their doors in Galeries Lafayette Paris Haussmann for the classic brand....
TombRaider500x500
 
Video games developer, Crystal Dynamics, has signed the video game and geek culture specialist agency to represent Tomb Raider products for merchandise licensing....
HarlemGlobetrotters500x500
 
The Harlem Globetrotters - famous for fusing sport and entertainment - have signed with IMG to further develop the brand in anticipation of its 100th anniversary milestone in 2026....
RitaOra500x500
 
Primark is continuing its ongoing fashion collaboration with Rita Ora with a new spring collection combining a fresh floral colour palette with new designs....
F1Topps500x500
 
Formula 1 has confirmed a multi-year renewal of its partnership with Topps, which will see the Fanatics-owned company continue as the official licensee of Formula 1 trading card and sticker collections....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.