This ad will be closed automatically in X seconds.

Scottish FA goes undercover with Bawbags

Collection of fun branded underwear joins Scottish FA licensing portfolio.

The Scottish FA and has announced the launch of branded underwear.

Steven Romeo, head of retail, advises that one of its new licensees – Bawbags – has worked in conjunction with the Scottish FA to create a range of fun, branded underwear.

“Our fans have embraced this new range and initial sales have been extremely promising. I am delighted to add Bawbags to the ever-growing Scottish FA licensee portfolio,” Steven commented.

Colin Reid, director at Baw Bags, is equally excited, saying: “We are super excited to be working with the Scotland National Team and look forward to a successful relationship for many years to come.

“We have been very pleased with the reaction to the three styles of Bawbags underwear we have launched.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Monpoke500x500
 
The Pokémon Company International has launched monpoké - an expression featuring curated, Pokémon-branded baby and toddler offerings - for the first time outside of Asia....
B&LLAstrophylineup500x500
 
Guests at the Brand & Lifestyle Licensing Awards tomorrow (Thursday 25 April) will have the chance to win a host of prizes, which have generously been donated for the raffle in aid of The Light Fund....
BLE24500x500
 
As we enter the five-month countdown to BLE, 157 companies have already been confirmed to exhibit, including six first timers - 24h Le Mans, The British Museum, Animaj, Cardio Bunny, Merchantwise Group and Unicast....
Molanggaming500x500
 
The gaming agency will specifically target opportunities and products that integrate Molang’s core message of kindness into the gaming experience....
CharacterExchangerthumbnail500x500
 
Licensors and licensees down tools for some pre-Vegas Licensing Expo networking....
PBThatsNotMy500x500
 
Specialist apparel licensee, Poetic Brands has secured a new deal to design, manufacture and distribute apparel for the UK market celebrating successful children’s publishing brand, That’s Not My…...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.